Marketing

Apotex

Apotex is associated with the Merck Group, who are in the pharmaceutical business. We wrote and produced two video clips to open and close a number of provincial conferences on herbal medicines as they relate to women's health. We also developed a Powerpoint program that was transferred to Macromedia Director, used as speaker support. It was all incorporated into a seamless presentation.



Calgary Herald

We developed a sales program for the Calgary Herald, which acted as presentation support for their marketing team. Using video, audio and interactive graphics, the sales team will be able to use a laptop computer to guide prospective clients through all the options available to them and to provide a host of statistical information which supports the Calgary Herald's position as a leader in the Calgary media marketplace.



Colt Engineering

Colt Engineering needed to fill two flat digital screens being used in their booth at the National Petroleum show with a presentation that was synchronized to change images on both screens at the same time throughout the presentation. This Macromedia Director presentation features advanced timing techniques to do just that. The program was also developed in Powerpoint so that it could be used in other situations.




Deloitte & Touche

An example of one of the more flexible ways to use Macromedia Director with Powerpoint, allowing for a very flexible program that the client can update themselves. The Director "shell" contains animation and video, while the linked Powerpoint files provide more in-depth information that can be easily updated. Background screens designed for both technologies provide a transparent experience for the user. We are called on often to provide a combination of flexibility and power in a sales presentation and this combination has proven to be the answer in several situations.



Intera Technologies

Media One developed a multimedia program to showcase this multi-national company to potential investors and clients. Intera delivered products and services through four world-wide divisions - Image Mapping, Petroleum Services, Environmental Services and Geosciences Quality Control. The CD-ROM included animated samples of Intera software, animated clips highlighting Intera products at work, and hundreds of still frame photos and text set to narration.



Jerrilyn Wright & Associates

Jerrilyn Wright's interactive presentation is used in most major new business presentations. It has also been developed into a CD-ROM (with some changes) that can be used as a "leave-behind." Both programs include clients testimonials, and pictures of past projects completed in a number of industries. It also has a link back to their website, which has been updated with similar features.



Merak Projects

This CD-ROM for Windows promotes a new Merak product. The presentation is mostly linear, automatically starts when the CD is inserted and is narrated throughout. It takes you through their new software in terms of why it was developed, what it does and shows a simulation of how the program would be used in a mock circumstance.



Offsite/Jaws

Offsite data is in the business of backing up corporate data after the lights have gone out and everyone has gone home. A small company, they needed the credibility an interactive laptop presentation provides as well as a means of making their sales process more successful. We developed a laptop presentation that helped raise their closing rates to more than 70%. A CD version was developed as a leave-behind and also sent out to prospective clients. The company was sold shortly after we developed the presentation, but we rebranded the presentation a year later for Jaws Technologies, their purchaser.



PanCanadian

PanCanadian needed a very efficiently developed cross platform CD-ROM that could be sent out to landmen to explain contract changes in a very proactive and interactive manner. The program was developed with the ability to source out the changes very quickly in what was a very long document. It also provided links to appropriate sections of the PanCanadian website, making communication and the gathering of more information very fast.



Panther Software

Panther Software came to us with the need for an interactive large screen presentation that synchronized to a sound track for a trade show situation. Using Director and some additional Xtras (software that links to Director), we developed a sophisticated solution that ran throughout the 3 day event without any maintenance.



Parker Group

The Parker Group is an advertising agency that uses a multimedia marketing presentation to present the work they have done in the past. It uses video clips to introduce staff and show samples of television commercials. It also uses audio to play past radio campaigns and to help support the presenter during the formal presentation. It has been developed for cross platform use on laptop computer and has a distributable CD-ROM.



Pattison Outdoor

We developed an interactive laptop presentation for Pattison Outdoor to help them sell space on signage near the airports of three major cities. Much of the company's offering is now sold out and one sales representative has told us that virtually every time he uses the presentation, he makes a sale. Without it, he doesn't do very well. The company has stopped taking all their prospective clients out to the airport as video footage shows the signage and maps show the locations.



Quorum/Automate

Quorum needed a program to promote their Automate software, which helps car dealerships track virtually anything a dealership does. And it does it better than competitive software from the major car manufacturers. We developed a CD and laptop presentation that features the software's inventor talking directly to camera and provides an interactive section that allows the user to find out about any aspect of the software, view pertinent screens and hear testimonials from present users.



Ross Smith Energy

When we developed this presentation, this company only existed on paper. Through the use of a laptop presentation, the two partners were able to build their business from the ground up to about $3 million annually in the space of about 3 months. The presentation has doubled as an orientation program for new employees and set the standard in terms of quality for everything else they've developed to promote their capabilities.



Telus Advertising / Dominion Information

This presentation was developed strictly as a laptop presentation to be used by the Telus Advertising sales force. It contains video interviews (testimonials) with a wide range of present clients, shows Yellow Pages ad sizes, and provides support materials to help in explaining the advantages in using their services. It combines several binders of information into one handy laptop presentation (with narration that can be turned on and off) - all they need to make a sale.



The Banff Centre

The Banff Centre needed a CD-ROM that could be sent out across the world to promote the Centre for Conferences and the Banff School of Management. The program uses Quicktime Virtual Reality extensively throughout to give convention planners 360 degree views of key conference rooms and additional facilities that make the Banff Centre unique in the world.



Three Sisters

The "Three Sisters Resort" is a real estate development in Canmore that is offering opportunities to investors on a number of levels. We developed a fully interactive multimedia program using sound, video, and extensive graphics to provide a history, plans for the future and full financial background on the project. It was responsible helping the company secure hundreds of millions of dollars in capital funding.


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